War Not Hurting Upper Midwest Sales
March 31, 2003 by Sherman Goldenberg · Leave a Comment
The war in Iraq is not hurting RV sales in the upper Midwest, according to Dan Pearson, president and CEO of PleasureLand RV Centers Inc., a three-location dealership with stores in Minnesota and North Dakota. “I’m very pleasantly surprised,” said Pearson, whose company operates dealerships in St. Cloud and Anoka, Minn., and in Fargo, N.D. “I expected a three-day CNN-effect and a slow week. But (the week of March 17-22) was incredible, the second-best we’ve had in three years. “New gas... Read more
Gas/Diesel Prices Slightly Lower
March 31, 2003 by Sherman Goldenberg · Leave a Comment
Gasoline and diesel fuel prices have come down slightly after reaching all-time record highs in March, according to www.fuelgaugereport.com, a service of the American Automobile Association (AAA). As of Friday (March 28), the national average price for self-serve regular unleaded gas was $1.656 per gallon, compared with $1.663 on Thursday (March 27) and $1.666 on Feb. 28, according to the AAA. A year earlier, the national average price per gallon for self-serve regular unleaded was $1.35. The all-time... Read more
Consumers Gaining Confidence
March 31, 2003 by Sherman Goldenberg · Leave a Comment
Consumer confidence declined last week but it remains “well above” levels before the war with Iraq, according to Rasmussen Reports, a consumer research firm. Meanwhile, over the weekend, investor confidence reached its highest level so far in 2003, before declining slightly today (March 31), according to Rasmussen Reports. The results are based upon a national telephone survey of 1,500 adults. “America’s economic confidence is closely tied to perceptions of the war with Iraq,” according... Read more
Car Sales Doing Pretty Well
March 31, 2003 by Sherman Goldenberg · Leave a Comment
The RV industry is not alone in experiencing relatively good retail sales after the start of the war in Iraq on March 19. J.D. Power and Associates reports U.S. light-vehicle sales declined nearly 3% during the first week after the war began, a much smaller amount than the sharp plunge that occurred during the ground phase of the first Gulf War in 1991 and immediately after the Sept. 11 attacks, according to AutoNews.com, the website for Automotive News magazine. “Auto sales remained sloppy in... Read more
Damon, Dutchmen Working 5-day Weeks
March 28, 2003 by Sherman Goldenberg · Leave a Comment
Several RV manufacturers now have their plants operating on four-day work weeks to avoid accumulating excess inventory, but Damon Motor Coach and Dutchmen Manufacturing Inc. are two firms that have been able to maintain five-day work works. “Our orders have held pretty steady,” said Rich Florea, president of Goshen, Ind.-based Dutchmen, a subsidiary of Thor Industries Inc. Florea said he needed to close Dutchmen’s factories for only one day during the first quarter so the company’s dealers... Read more
Winter Weather Slowed RV Sales
March 28, 2003 by Sherman Goldenberg · Leave a Comment
The Northeast and Mid-Altantic states experienced an old-fashioned cold, snowy winter, and that was a factor in the RV retail market’s apparent sluggishness during the first quarter, according to Andy Heck, co-owner of three-location Upstate New York dealership Alpin Haus. The fact snow was on the ground in many parts of the country until about 10 days ago might also explain why the beginning of the War with Iraq on March 19 did not appear to have much impact on RV dealership lot traffic or sales. For... Read more
Travel Planning Being Postponed
March 28, 2003 by Sherman Goldenberg · Leave a Comment
Americans have postponed, but presumably not canceled, their summer travel planning because of concerns about the duration of the war in Iraq, according to the American Automobile Association (AAA) National Travel Barometer. In a statement issued today (March 28), North America’s largest leisure travel agency reports travel reservations during the week of March 17 were 76% of what they were a year ago and 87% of what they were during the week of March 10. The greatest impact was felt by the cruise... Read more
Fleetwood’s Order Backlogs “Pretty Strong”
March 28, 2003 by Sherman Goldenberg · Leave a Comment
Fleetwood Enterprises Inc.’s RV Group continues to experience “pretty strong” dealer order backlogs despite the beginning of war in Iraq last week, according to Boyd Plowman, CFO. “Retailers have not felt an impact (from the war) on traffic, which is a bit surprising to me,” Plowman said during an interview with RVBUSINESS.COM. Although attendance at the Family Motor Coach Association International Rally in Pomona, Calif., March 21-23 was the lowest in 10 to 12 years, “we sold more... Read more
RVtoday Now on 7 Days a Week
March 27, 2003 by Sherman Goldenberg · Leave a Comment
RVtoday, the TV program about RVs and the RV lifestyle, now is airing daily on the Outdoor Life Network (OLN), the cable channel for outdoor enthusiasts that is projected to reach 63 million homes by the end of this year. “This new broadcast partnership with OLN allows RVtoday to fulfill its mission of supporting enjoyment of the RV lifestyle for the more than 7 million RV-owning households in the U.S.,” said RVtoday Executive Director Bob Livingston. “RVtoday also works to spread the word... Read more
Cruise Am. Anticipates Rental Rebound
March 27, 2003 by Sherman Goldenberg · Leave a Comment
The RV rental market “has tanked” during the past month as people have become glued to their TVs watching coverage of the war on Iraq instead of planning their summer vacations. But Cruise America Inc. executives are confident the market will rebound once the public becomes adjusted to the new international political environment, according to Bob Caldarone, director of marketing at the major RV rental firm. “November and December were great for future bookings, so we’re still ahead of last... Read more





