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Calif. Adopting ‘RV Friendly’ Highway Signage

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July 30, 2007 by   Leave a Comment

California Gov. Arnold Schwarzenegger has signed legislation adopting the “RV Friendly” highway sign logo for use in the state’s commercial logo program for gas, food and lodging businesses.
California is the 14th state to adopt the “RV Friendly” sign initiative. Other states include: Minnesota, Iowa, New Mexico, New Hampshire, Michigan, Oregon, Louisiana, Idaho, Illinois, Tennessee, Washington, Florida and Texas. According to a press release, state RV groups and enthusiasts have been successful in implementing the program both through legislation and by working with their state transportation departments.
“California is tremendously important to the RV industry. The state is one of the most popular destinations for RV enthusiasts, the largest seller of RVs in the country, and the second biggest producer,” said Richard Coon, president of the Recreation Vehicle Industry Association (RVIA). “We’re happy that the country’s most populous state is now even more ‘RV Friendly’.”
The “RV Friendly” sign is a round, yellow reflector sign with “RV” featured prominently in the center. Gas, restaurant, camping and lodging businesses that purchase highway exit logo signs are the targeted buyers of the sign.
Adding the “RV Friendly” symbol to their existing highway service signs allows businesses to tell RV travelers that their gas, food, lodging or camping facility can easily accommodate motorhomes and towable RVs.
RVIA said it supports “RV Friendly” implementation efforts by working with manufacturers, dealers and consumer clubs to address each state’s needs as the program rolls out across the country. The program’s goal is to have all 50 states adopt the symbol.

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