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‘Good Buzz’ as ‘The Rally’ Opening Nears

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April 13, 2009 by   Leave a Comment

RVers from across North America are converging on Albuquerque, N.M., this week for the 10th annual  ”The Rally,” the nation’s largest gathering of RVs.

affinity3At last count, there were 2,759 rigs registered for the event, according to Terry Thompson, vice president of sales for Affinity Group Inc. (AGI) and in charge of commercial sales for the event. The four-day event officially begins Friday morning.

Thompson has spoken with manufacturers and dealers displaying new products at “The Rally” and said the event has created “a good buzz around town.”

Clear skies and temperatures in the 70s created perfect conditions for set-up today, he noted. Slightly cooler but dry conditions are forecast for Friday’s opening.

For thousands of RVers, “The Rally” is the event and vacation destination of the year. RV newbies and veterans alike will gather to share the popular recreation lifestyle through seminars, exhibits, entertainment, games and meetings with industry experts from around the world.

New to this year’s event, attendees will be able to tune into “Reality RV” to watch and learn as Brian Brawdy, a well-known spokesman for eco-awareness, and his co-pilot live in his biodiesel-powered Lance Model 1181 camper on The Rally grounds. A former New York police investigator, Brawdy now travels North America full time inspiring individuals to take a proactive role in their lives and the environment. He will be challenged to show how traveling by RV conserves many resources. Cameras installed in his rig will frequently monitor and broadcast Brawdy’s quest on a large outdoor screen. 

Attendees will also have the opportunity to “take home the green” as “The Rally” hosts the first Going Green ideas contest, which invites participants to submit green inventions or concepts to make RVs more environmentally friendly. 

“RVers spend vast amounts of time in the great outdoors, so it’s only natural that they want to help preserve and improve the environment they enjoy so much,” said Sue Bray, AGI vice president and executive director of the Good Sam Club. “These two initiatives give participants the opportunity to make a real difference for generations of RVers to come.” 

The event is hosted by the Good Sam Club, the world’s largest RV owners’ group with more than 1.5 million member families nationwide, along with Camping World President’s Club, Camp Club USA, Coast to Coast Resorts, Woodall’s and Trailer Life and MotorHome magazines. All the organizations are either owned by or affiliated with Affinity, the nation’s largest provider of outdoor recreation clubs, services, media and events, headquartered in Ventura, Calif.

RVBusiness magazine and RVBUSINESS.com are also owned by Affinity.

RVBusiness.com will provide frequent video direct from the event.

“RV Buddies,” an adventure lifestyle show distributed as an Internet Television production on its own website, on Apple iTunes and other distribution channels will be doing extensive filming at “The Rally.”

“RV Buddies is thrilled to be at ‘The Rally’ this year,” said Mark Summers, executive producer and host of the show adding, “This is more than an RV exhibit; this one brings together all aspects of the RV community in one place.”

‘RV Buddies’ plans an extensive tour of the latest in RV accessories a look at some of the new coaches on display.

Slated for inclusion are the annual dog show (this year they’re calling it “Show Your Tricks… on Route 66″), a variety of youth segments for younger RVers (including balloon art, face painting and oreo-eating contests), The Red Hat Ladies Tea group (which boasts a membership of over one million), Brian Brawdy’s Eco-RV and the “Hole in the Wall” camps. Hole in the Wall was founded in 1988 by the late actor Paul Newman and is the official charity of Affinity.

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