Dealers Report Good Results from Greensboro Show
The 21st Annual North Carolina RV & Camping Show, which took place this past weekend at the Greensboro Coliseum Complex, boasted increased attendance and strong sales among participating RV dealers.
With over 300,000 square feet of exhibit space, including a 10% expansion in outside space, the show offered a wide variety of products and services to RV and camping enthusiasts looking to explore the great outdoors, according to a news release.
Regional Show Manager Anthony Tedesco reported an increase in attendance over last year’s show. “The response from dealers and exhibitors was extremely positive,” said Tedesco. “Show attendees were definitely excited about the RV lifestyle and that really showed. Several RV dealers reported significant growth in sales and felt very positive about the upcoming year due to this event.”
Jeff Haughton, vice president/eastern region at Affinity Events division of Affinity Group Inc. (AGI), continues to emphasize a positive outlook in these challenging times. “The consumer response to this event reaffirms the fact that the RV lifestyle is attractive and affordable during these uncertain economic times. RVing continues to be a great option for families, those with pets and people who enjoy exploring the country back roads and highways.”
Gary Stroud, vice president of Tom Johnson Camping Center, is a perfect example of the show’s success. “Not only did we see our sales rise 30% from last year, we also saw people who were excited to explore all the RVs and discover how much fun RVing can be. It was an amazing event and even with the freezing temperatures, it was amazing to see just how many people came to the show.”
Steve Plemmons, owner and president of Bill Plemmons RV World and president of the North Carolina Recreation Vehicle Dealers Association (RVDA), confirmed the show exceeded his expectations on every level. “This was a great show for us,” said Plemmons. “The signs were very positive with our sales up 14%, high traffic count and attractive RV displays — we’re really excited for the upcoming Affinity Events shows in Charlotte and Raleigh.”
Plemmons also exhibited a “green” RV, the EverGreen Ever-Lite travel trailer, manufactured by Elkhart, Ind.-based company, Evergreen Recreational Vehicles LLC. Attendees were excited to see the first-ever environmentally certified RV with its use of composite materials, rather than traditional wood products.
The success of the show is no surprise to those who love RVing. Shipments of RVs in October 2009 totaled 16,600, an increase of 23% over October 2008 shipments. Although the current economic climate has been a challenge for the recreation industry as a whole, RVing has remained popular, as it is a more affordable alternative to many other forms of travel.
Affinity Events will welcome RV enthusiasts to get ready for the great outdoors in February with the Charlotte and Raleigh RV & Camping Shows. These shows will feature a variety of RVs, campground information and accessories along with expert advice and entertainment.
AGI is the parent company of Affinity Events and RVBUSINESS.COM.