“The rebound in Class B sales is probably the best kept secret in the industry,” said Roadtrek Chairman Jeff Hanemaayer. “And I think it’s a trend that will continue. We have the oldest buyers so we’ll benefit as more Baby Boomers move into their late 50s and 60s.”
Roadtrek noted that it continued to dominate the class B segment with 44.6% of the market in 2009. In addition, when all types of motorhomes are combined, Roadtrek ranked as the No. 11 motorhome manufacturer right on the heels of No. 10 Newmar Corp.
“Although 1 of every 13 motorhomes sold in the last six months was a class B, many self-described, fullline RV dealers still don’t sell B’s. If they were sold in as many places as A’s and C’s, I can’t imagine how many more we would sell,” he concluded.