Dixie RV Takes On American Coach Brand

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May 4, 2010 by   Comments Off on Dixie RV Takes On American Coach Brand

American Coach, the luxury motorhome division of Fleetwood RV Inc., today (May 4) announced that it added Dixie RV, located in Hammond, La., to its dealer network. Dixie RV will carry the American Eagle and American Tradition product lines, and will be an authorized American Coach service center.

“Dixie RV is the premiere RV dealer in Louisiana, and has been a leading Fleetwood dealer for over 25 years,” said John Draheim, Fleetwood CEO and president. “With over 36 service bays, Dixie RV’s commitment to customers both before and after the sale makes them a perfect fit for American Coach, and we are proud to welcome them to the American Coach family.”

“American Coach is one of the few high-line motorhome manufacturers that covered warranties, kept their factory service center open and supported club rallies during the recent downturn,” said Greg Lala, owner of Dixie RV Superstore. “This impressed us, and is exactly the type of service and support that our customers deserve.”

“The 2010 American Coach lineup leads the industry with over 400 square feet of living space,” said Justin Humphreys, national sales manager for American Coach and Revolution LE. “The added functionality and livability of our coaches has been a hit with customers. We are confident that our partnership with Dixie RV will only help us capitalize on this success and continue our upward trend of market share gains for 2010.”

All American Coach luxury motorhomes are backed by a limited one-year/15,000-mile coach warranty and three-year/45,000-mile structural warranty, whichever occurs first, and it is fully transferable for the first 12 months.

In addition to American Coach, Dixie RV is a full-line Fleetwood RV dealer offering Tioga Ranger up through Revolution LE.

For more information about American Coach, call (800) 435-7345 or visit

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