Until this summer, El Monte RV Rentals’ locations across the country found themselves turning away late July customers hoping for August rentals. This year, thanks to the firm’s new purchasing strategy, lucky last-minute rental clients will be driving away in rented RVs, according to a news release.
Keeping adequate rental inventory at more than 50 locations is always a bit of a chess game, according to Joe Laing, El Monte RV Rentals director of marketing. “We know which areas will create the highest number of late summer rentals and begin shifting inventory to meet the need. In years past, however, last-minute rentals for August might not be serviced.”
Laing went on to explain that late-summer vacations are especially attractive to families soon to enter the school year. RV camping is also experiencing a resurgence thanks to cash-strapped travelers unable to afford international destinations.
Timely fleet purchases of new rental units this year have changed the landscape for this giant recreational vehicle rental company. Recognizing an upswing in RV camping earlier this summer, the company stepped up purchasing in time to meet additional late summer rental needs.
“We never like to say ‘no’ to a client, especially since we’re recognized as one of the world’s largest RV rental companies,” Laing said. “We’re happy to see people camping again, and are working hard to supply adequate inventory for their late summer vacations.”