Stat Surveys: June Towable Retail Sales Flat

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Retail sales of towable RVs were up ever so slightly in June over June 2009, Statistical Surveys Inc. (SSI) reported today.

June sales were up a scant 0.9%, on the sale of just over 19,000 units, the Grand Rapids, Mich.-based firm reported.

For the first half of 2010, towable sales were up 3.9% over 2009.

In June, by segment, compared to June 2009,

• Trailer sales were up 4.8%.
• Fifth-wheel sales were up 3.4%.
• Folding camping trailer sales were off 20.8%.
• Recreational park trailers were down 38.5%.

Thor Industries Inc. was the leader in all RV sales with a 30.8% market share, followed by Forest River Inc. at 21.4%. Jayco Inc. was third with an 11.9% share.

By segment, Thor led in travel trailers with a 31.1% share, in fifth-wheels with a 40.8% share and in recreational park trailers with a 29.7% share.

Forest River was No. 2 in travel trailers and fifth-wheels and No. 1 in folding camping trailers.

For year-to-date by segment compared to last year:

• Travel trailer sales are up 8.1%.
• Fifth-wheel sales are up 2.2%.
• Folding camping trailer sales are down 17.7%.
• Recreational park trailer sales are off 14.6%.

To subscribe to this or other SSI reports, contact Scott Stropkai, national RV sales manager, at (616) 281-9898 ext. 128, or (61) 446-8179 (cell).