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Oregon RV Firms Report Sizable Sales Upturn

Posted By RVBusiness On October 19, 2010 @ 8:32 am In Breaking News | No Comments

The RV industry in central Oregon was one of the hardest hit by the recession. Now, RV makers and dealers are rebounding, KEZI-TV, Eugene, reported.

Guaranty RV in Junction City and Monaco RV Inc. — now operated by Navistar International Corp.– in Coburg, both say they’ve seen a big uptick in sales.

Guaranty RV credits that to consumers’ new buying habits.

Guaranty RV General Manager Shannon Nill says they’ve had a 35% increase in sales so far this year compared to 2009, and they sold six RVs in Brookings this weekend alone.

Nill says higher-end diesel motorcoaches are selling the least.

Buyers are going instead after pre-owned and even some of the new models up to $100,000.

“People right now are looking for a bargain, and they’re setting their sites a little lower on the cost of the motorhome or trailer. Pre-owned has been very popular this year because of that reason,” said Nill.

Guaranty RV does business with Monaco, which was forced into bankruptcy and is now owned by Navistar.

Marketing Director Ryan Lee says motorhomes have seen the biggest increase in sales, because they were hit the hardest with the down economy.

Overall, Monaco’s sales are up 70% compared to this time last year.

Nill says their increased sales have also allowed Monaco to hire more workers.

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