Thor’s Redwood Division’s Now in Production

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October 15, 2010 by   Comments Off on Thor’s Redwood Division’s Now in Production

Redwood RV's new residential fifth-wheel

Redwood RV's new residential fifth-wheel

Syracuse, Ind.-based Redwood RV, a division of Thor Industries Inc., rolled its first full-time, residential fifth-wheel offline Thursday (Oct. 14). “It’s an exciting day,” said Redwood President Don Emahiser.

The Redwood line is being built in a state-of-the-art, 105,000- square foot factory and includes industry firsts like its Custom FIT chassis and Diamond Residential Furniture Line. “Basically FIT — Falcon Integrated Technology — is the foundation the RV is built on.” Emahiser said.  “It’s something we’ve been working on with our suppliers to address a big concern dealers are facing when it comes to basic service.”  According to Emahiser, FIT simplifies the process and gives the dealers a single point of contact for solutions.

Emahiser said Redwood’s goal is to build and market Thor’s first residential fifth-wheel for full-time lifestyles. “We plan to sit at the top of Thor’s current offerings,” said Emahiser, who formerly worked for Carriage Inc. and Starcraft RV Inc.

“This is Thor’s first venture from the ground up,” added Dave Boggs, Redwood’s director of marketing. “It’s an exciting time and a market we currently don’t play in.” The Redwood, available in three floor plans, will make its debut at the RVIA’s 48th Annual National RV Trade Show Nov. 30-Dec. 2 in Louisville, Ky. Base MSRP for the new Redwood is $65,000.

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