Inspiring Talks, Presentations Open RV Show

Tuesday After a good dose of inspiration and motivation during breakfast, the dealers, manufacturers and suppliers in the recreational vehicle industry opened their annual show today (Nov. 30) in Louisville, Ky., the Goshen (Ind.) News reported. As the crowd flowed into the Kentucky Exposition Center, old friends hugged, shook hands and greeted each other with “how ya been?” Gathering together with others in the industry was soothing after two years of tough sales. But, as speaker after... Read more

Pastore Succeeds Horsey at RVDA Foundation

Rick Horsey (left) and RVDA Chairman Tim O'Brien Rick Horsey of Parkview RV Center in Smyrna, Del., was honored for more than 10 years of service as chairman of the Recreation Vehicle Dealers Association (RVDA) Education Foundation’s RV Learning Center at a special RVDA members reception in Louisville, Ky., on Monday (Nov. 29). Jeff Pastore of Hartville RV Center in Hartville, Ohio, was elected as chairman of the RVDA Education Foundation at the board meeting, also on Monday. Both Pastore... Read more

Fleetwood Unveils New Diesels in Louisville

Fleetwood Jamboree Sport DSL Fleetwood RV Inc. launched its 2011 Jamboree DSL and Tioga DSL Class C diesel motorhome lines, built on the fuel-efficient Mercedes-Benz chassis, during the 48th Annual industry show underway this week in Louisville, Ky. The 2011 Jamboree DSL and Tioga DSL are Fleetwood’s premium offering in this category, while the 2011 Jamboree Sport DSL and Tioga Ranger DSL models are tailored to the more value-priced area of the spectrum, according to a news release. “Our dealer... Read more

Day 1: Breaking News from Louisville Show

Tuesday, Nov. 30 Following are highlights of some of the developments announced at or reported to RVBUSINESS.com during this week’s National RV Trade Show in Louisville, Ky. RVIA Releases 3 Videos The Recreation Vehicle Industry Association has released three new videos in conjunction with the 48th Annual National RV Trade Show underway this week in Louisville, Ky. One of the videos new appears on the RVBUSINESS.com homepage. RVIA Welcomes Chinese Delegation A delegation sponsored... Read more

Richard Curtin Scales Back ’10, ’11 Forecasts

Today in Louisville University of Michigan Economist Richard Curtin’s latest forecast for 2010 and 2011 wholesale shipments have been scaled back from his most recent forecast, published in September. Curtin forecasts wholesale RV shipments to finish 2010 at 236,700 units, a 43% increase over the 165,700 units shipped in 2009. Looking ahead to 2011, Curtin sees RV shipments climbing by 4% to 246,000 units. His forecasts were released today (Nov. 30) at the National RV Trade Show in Louisville,... Read more

WSJ: RV Industry Takes Slow Road to Growth

Growth is expected to slow in the U.S. recreation vehicle industry after a strong rebound in 2010, the Wall Street Journal reported. Wholesale shipments of recreation vehicles, or RVs, are likely to grow about 4% next year after surging 43% in 2010, officials of an industry association said at a trade show today (Nov. 30). At the opening of the Recreation Vehicle Industry Association’s annual trade show in Louisville, Ky., officials of the group quoted a new forecast from Richard Curtin, a... Read more

Go RVing Announces $11M 2011 Media Plan

Anticipated growth in recreation vehicle production will enable Go RVing to invest one-third more in advertising in 2011, further boosting the momentum of the RV industry recovery, according to a news release. If the University of Michigan shipment forecasts hold, Go RVing will have an $11 million media budget, up from the $8.25 million the all-industry marketing group spent on advertising in 2010. The campaign is predominantly funded by mandatory assessments on all new units built by RVIA member... Read more

GE Capital Teams with Spader Business Firm

Pete Lannon, GE Capital GE Capital, Commercial Distribution Finance (CDF) today (Nov. 30) announced the launch of a new program with Spader Business Management. Under the program, GE Capital is subsidizing a one-year subscription to Spader True, an online system that allows qualified recreational vehicle dealers in the U.S. to compare their business performance against industry benchmarks on a wide variety of financial metrics, according to a news release. Spader True is an interactive system that... Read more

Go RVing Unveils New Leads-Plus Program

Today in Louisville Go RVing unveiled the new Leads-Plus Program to the RV industry and the expanded media plan for the upcoming year at Outlook 20011: “A New Era Begins” today (Nov. 30) at the outset of the National RV Trade Show in Louisville, Ky. In a presentation titled Go RVing: “Inspiration for a New Era,” Go RVing co-chairmen Bob Olson and Tom Stinnett detailed how new computerized enhancements to the Go RVing consumer leads database will increase the value of Go RVing leads by prioritizing... Read more

CNBC: RV Indicator Says Economy Improving

First to tank in a tough economy, and first to rebound, say economists. What is it? RVs, which stands for recreational vehicles, those often-luxurious homes on four wheels. They are coming on strong these days. “Our largest demographic is the Baby Boomer, age 50 and above, and so that demographic hasn’t stopped through the recession,” Richard Coons, president and CEO of the[Recreation Vehicle Industry Association (RVIA), told CNBC today (Nov. 30). Click here to see the CNBC telecast “What’s... Read more

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