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Geo-coding Featured on KOA’s New Website

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November 2, 2010 by   Leave a Comment

KOA today launched its revamped website.

KOA today launched its revamped website.

Kampgrounds of America Inc. (KOA), the world’s largest system of open-to-the-public campgrounds, today (Nov. 2) launched its all-new website at www.koa.com.

One of the revamped website’s new features is geo-coding, which allow the website to know where an online user is located, and display campgrounds and special offers in that area, according to a news release.

“The old version of KOA.com was already the most visited camping website in the world, with more than 1.1 million visitors each month,” said Lorne Armer, vice president of marketing for KOA. “But it was time for an upgrade, and the new KOA.com offers our guests an enhanced online experience as they plan their camping trips, discover what there is to do near our campgrounds and make their reservations.”

The new site also features Google Mapping, a familiar online technology that allows users to quickly navigate state and provincial maps, zeroing in on just the right locations.

“The new KOA.com, which was produced by our partners at Genex in Los Angeles, will allow campers to spend time discovering some of the wonderful locations we have at KOA, so they do all of their trip research efficiently in one easy-to-navigate location,” said Armer. “They will have real-time access to more than 60,000 of North America’s best recreational vehicle sites, tent sites and accommodations such as our new Kamping Lodges.”

“We hope campers will come back to the new KOA.com again and again, because we’re going to be continually adding new features.”

To “test drive” KOA’s new, improved site, go to www.koa.com.

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