Redwood RV Delivers 1st Luxury 5th-Wheel
After weeks of setting appointments, visiting dealers, product demonstrations and countless conversations, everything came together recently for Redwood RV as it delivered its first luxury fifth-wheel to Southern RV just outside of Atlanta, Ga.
“I couldn’t be more excited about being chosen as the first retailer for Redwood,” Brad Walden, Southern RV, stated in a news release. “Being a well-known niche retailer of premium fifth-wheels, I realized we definitely wanted to be on board for Don’s new re-interpretation of the luxury segment. Now taking delivery of one, my excitement is even more elevated. I believe this will be an absolute home run with consumers and may define a whole new segment of premium fifth-wheels.”
“We’ve definitely created something special and we are excited to finally show it to the world.,” said Tom Montague, national sales marketing manager for Syracuse, Ind.-based Redwood RV, a division of Thor Industries Inc.
“Dealer reaction to the product was phenomenal and has exceeded our expectations, but now the real work starts and we are looking forward to the 2011 show season,” Montague added.
Redwood opened its doors on Aug. 4. The power was shut off for the first two weeks as Don Emahiser, Ray Patterson, Dan Kreider and Montague put together their strategies for the new company.
“It was and continues to be a true team effort,’’ says Emahiser, president of Redwood RV. “Without the tremendous support of our suppliers and the unparalleled resources of Thor, this wouldn’t have been possible in such a short amount of time. I’m extremely proud of everyone involved.”