Thor Motor Coach’s A.C.E. Earns High Marks

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December 6, 2010 by   Comments Off on Thor Motor Coach’s A.C.E. Earns High Marks

Thor Motor Coach's A.C.E. on display.

Thor Motor Coach's A.C.E. on display.

Thor Motor Coach’s innovative A.C.E. motorhome drew crowds of enthusiastic dealers during the 48th Annual National RV Trade Show in Louisville, Ky., last week, the company announced in a news release

“There was a non-stop flow of dealers and press from the start of the show until the end, waiting to hear the full story of the A.C.E.” said Dana Simon, general manager of the gas Class A and C division of Thor Motor Coach. “Listening to the input from dealers and paying attention to what the retails customers actually want, our staff put together a truly exciting product that is clearly a hot product that’s a winner in today’s market.”

Bob Green,General RV’s general manager, stated, “Looking at the A.C.E, I have to say, Thor Motor Coach has really captured what the market is asking for and hit a remarkable price point. I have no doubt, with their continued commitment of providing high-value coaches for less, Thor Motor Coach will be successful.”

The “Class A & C Evolution,” or A.C.E., backed up its hype with a story behind its long list of features and benefits while hitting its price point, the release continued. The evolution begins in the cockpit where the windshield and front cap’s integrated visor are designed to help eliminate distracting direct sunlight and heat. The driver will get enhanced vision of the passenger side of the coach with the window on the floor line. The driver also benefits from a well-positioned large conversation mirror above the driver’s seat giving a complete view of the living space.

“The functionality continues with Camp-Sense, the company’s answer to basement storage that properly locates major storage compartments on the passenger side, under the patio awning, keeping it dry and easily accessible on the camp side. A Camp-Zone design centrally places the noisy heat-producing appliances on the driver’s side of the coach away from the activities. Intelligent design can be found with the A.C.E.’s Camper’s Corner that conveniently locates all the campsite hookups to the driver’s side rear of the coach,” the release stated.

The majority of RV owners are pet owners and the A.C.E. introduced a solution to the overwhelming demand for a pet friendly motorhome. “Owners have always had problems finding a good place to attach their pet and often had to resort to using the entry handle as an anchor for their pet’s lease creating a tripping hazard around the entry point of the motorhome, but that will never be an issue with the A.C.E.’s Pet-Link, integrated exterior tie down. The coach also has a Kibble Station, an integrated food bowl that is FDA approved. The paw and claw friendly linoleum is an absolute must have for a successful outing at even the muddiest campground,” the release continued.

“Intelligent design is also found in the extra wide entry door area that hides numerous storage spots, including a Motorhome Mud Room to store dirty shoes and gear. A storage drawer and tool box are incorporated in the entry step which is great for storing tools, gloves and other RV gear without having to track through the coach. Even a well-placed broom and coat closet at the entry door follow the conveniences typically found in a home,” the company stated.

Livable elements are found elsewhere in the EVO29.1 floorplan, including a family-friendly electric overhead bed, pantry storage in the kitchen, dual linen closets in the bathroom area and a dish work station with 12-volt and 110-volt connections. Find more information on the A.C.E. at

Bill Fenech, Thor Motor Coach’s President and CEO, said, “At an unbelievable price point the A.C.E. has hit the market with unique industry changing features never seen before. A lot of the excitement comes from common sense innovations that will change our industry. We are incredibly excited for our dealers and retail customers.”

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