Discover Canada RV Inks Northwest Pact
Discover Canada RV Ltd., an Oshawa, Ontario-based marketing distributor of U.S.-made RVs sold exclusively through Canadian retailers, has signed a new contract with an RV manufacturer to provide towables built in the Northwest to RV dealers in British Columbia and Alberta.
The manufacturer will build Cobalt Trail, an entry-level fiberglass ultralight travel trailer, and Cabot Trail, a stick-and-tin, entry-level travel trailer, to Canadian specs, Jory McDonald, vice president of Discover Canada Ltd., told RVBUSINESS.com.
Shipments will begin in March.
Building the units in the Northwest will save several thousand dollars in shipping charges as units previously bound for the western provinces had been built in Indiana, McDonald explained.
“It’s important for our western Canadian dealers because it’s closer access to manufacturers for freight purposes and we are able to get the product much more quickly,” he added.
Discover Canada RV Ltd. added 13 dealers in 2010, bringing the total to 53, and reported more than a 30% sales increase in 2010 over 2009, McDonald said.
McDonald and his partners, Joe Jandrisch and Benoit Riberdy, began their program in 2007 after they identified a void in the Canadian marketplace with regard to value-priced RVs that have a distinct Canadian appeal.
The company deals in products built to specifications and tastes of Canadian consumers and offers larger territories for greater dealer profits. Other selling points: Aggressive marketing material and an effective website, a Canadian parts and warranty department and Canadian territory representatives who understand each unique Canadian market area.
For more information, go to www.discovercanadarv.com.