Protective Launches ’12/12′ Service Program

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February 14, 2011 by   2 Comments

Protective, endorsed extended service agreement provider for the Recreation Vehicle Dealer Association (RVDA), has launched a 12-month/12,000 mile new XtraRide service contract term so dealers can include a service agreement for new units without a factory warranty, RVDA reported in its current issue of RV Executive Today.

The dealer cost is $310 for new motorhomes, towables and park models. The price is $160 for new truck campers and folding camping trailers. The start date for coverage is the in-service date. The program includes a $100 deductible.

The new “12/12” product allows dealers to sell customers a five-, six-, or seven-year term service agreement to protect their unit into the future. The deductible is waived if the repairs are performed by the selling dealership.

“Protective listened to dealers and designed this program to provide some protection for customers purchasing new vehicles where the underlying factory warranty is not in force,” says Protective’s Bill Koster.

For more information, see your Protective agent or contact Protective directly at or (800) 950-6060, ext. 5738. Protective’s XtraRide extended service agreement covers most mechanical and electrical systems but is not designed to cover cosmetics, furniture, roofs, etc. See agreement for exact terms, limitations, and conditions.

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2 Responses to “Protective Launches ’12/12′ Service Program”

  1. Mike on February 14th, 2011 5:20 pm

    As a dealer who sells the Protective warranty, Id say it’s probably not a great idea to publish the dealers cost.

  2. no1rick on February 14th, 2011 6:47 pm

    Why not publish the cost? are you ripping off your customers by selling it for thousands?
    Knowing costs creates a smart consumer and weeds out dealers looking for ridiculous profits.