Yellowstone RV Brand Shines at Michigan Show
Grand Rapids RV reports that its sales perforamnce at the Grand Rapids RV Show, Feb. 17-20, was its best ever.
“We sold more fifth-wheels than we have ever sold in previous Grand Rapids shows, and more than any other dealer did at the show,” Pete Smith, owner, stated in a news release. “I’m looking forward to receiving more product from Yellowstone RV, as their new lineup gives you four price points, just within the Canyon Trail line. Yellowstone has developed three floorplans at half-ton towable without a slider hitch and can be used on 5 ½-foot short bed trucks-that is a first in the industry, as far as I know.
“Their XLT, which is a mid-profile fifth-wheel, has a real warm feeling and has standard features that are optional on most mid-profiles from other manufacturers. Yellowstone has also brought out a new product class-smaller than a full profile unit and larger than a mid-profile, without the extra step in the bedroom — they call this their ‘Advanced Profile.’ I call it just smart.”
Smith went on to explain that the new Yellowstone, now a separate entity from their sister-company, Gulf Stream, has also done away with all their “clones” so you don’t have to sell against the same product across the street with a different name.
“They have taken their Aztec and made it an appearance option group on the Canyon Trail, making my inventory more flexible and I don’t have to stock four of them, as if it was a separate line. Their high-line, the new Ridgeline, is a heck of a value compared to other high-line products in the market. Yellowstone also gives you decent sized territories, but the best feature is Yellowstone units sell and have a good name, stemming from its introduction in 1948.”
Smith went on to say that Grand Rapids RV is looking forward to a great 2011 and feel that Canyon Trail is going to be a big part of their success. Visit Grand Rapids RV online at www.grandrapidsrvcenter.com.
To view the line of Yellowstone RVs, visit www.yellowstonervs.com.