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Caravan Salon on Tap, Marks 50th Anniversary

Caravan Salon Düsseldorf 2011, Europe’s No. 1 show for motorhomes and RV’s, will celebrate its 50th anniversary in Düsseldorf, Germany, running Aug. 27-Sept. 4.

According to a news release, the trade fair will again serve as a meeting point for the international RV and motorhome industry and provide an overview of the latest innovations and trends in this sector. In nine halls, Caravan Salon 2011 will present the world’s largest line-up for the “mobile vacation” sector.
Officials reported that demand from exhibitors is so high that the halls are completely booked. This year, over 550 exhibitors will showcase motorhomes and RVs from 120 international brands, basic vehicles, accessories and detachable parts as well as tents, park trailers and travel destinations.
Halls 9 – 12 as well as halls 4, 16 and 17 will feature all vehicles. In Hall 13, visitors will find the Technology for Order segment while Hall 15 will present the tourism and accessories segments together for the first time this year.

The spectrum of vehicles on display at Caravan Salon Düsseldorf 2011 will range from small, economical RVs to compact motorhomes to luxury motorhomes. Caravan Salon 2011 is traditionally the venue where companies introduce their innovations. This year visitors can once again look forward to many new product launches and a number of exhibitors have already announced special vehicle models and activities to celebrate the anniversary.
Enjoying particular and continued popularity are partially integrated motorhomes and van campers, such as compact vehicles weighing less than 3.5 tons. Moreover, convenience is a trend: in many new vehicles amenities such as mattresses and seats with massage functions, loudspeakers and satellite TV are considered standard.
The RV industry also continues its efforts to become even more eco-friendly. Modern components reduce the energy consumption of recreational vehicles and save emissions – even a hybrid drive for motor homes is currently being developed. Caravan Salon 2011  will therefore continue its Green Caravanning presentation which debuted in 2010. Equipped with the latest environment-technology components, the Green Motor Home will demonstrate how RV’s can become more eco-friendly.

The 50th anniversary will play a prominent role in the trade fair’s program. At the North entrance, a showcase of vintage vehicles will take visitors back to the beginning of Caravan Salon. This journey through time will be continued by a multi-media show at the Caravanning-Show-Center and the Caravanning Industry Association (CIVD) stand (where the first prize will be a high-quality caravan and car). On Aug. 27 and Sept. 3, visitors will be invited to celebrate the “birthday” of Caravan Salon from 6 p.m.-8 p.m. with a ’60’s-style social event, enjoying live music and catering at ’60’s prices.

From Sept. 2 – 4, TourNatur 2011, Trade Fair Hiking and Trekking, will be held parallel with Caravan Salon. In Hall 1, more than 5,000 hiking destinations will be presented while Hall 2 will feature the latest hiking and trekking gear.

Caravan Salon 2011 will be open daily from 10 a.m. to 6 p.m on Aug. 27-Sept. 4. For trade visitors and media representatives the trade fair will open on Aug. 26. Entrance passes will be available online at http://www.caravan-salon.de/ starting in July. Only one pass is necessary to visit both Caravan Salon 2011 and TourNatur 2011. Passes allow free use of all public transportation on all days of the events within the Rhine-Ruhr regional network (VRR) of Düsseldorf. New: eTickets ordered online can be printed at home and will be converted into badges at the turnstiles on show site.

For further information on visiting or exhibiting at Caravan Salon 2011 or TourNatur 2011, contact Messe Düsseldorf North America, 150 North Michigan Avenue, Suite 2920, Chicago, IL 60601. Telephone: (312) 781-5180; Fax: (312) 781-5188; E-mail: info@mdna.com.

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