Stat Surveys: February Motorized Sales Down

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April 11, 2011 by   Comments Off on Stat Surveys: February Motorized Sales Down

February motorized report

February motorized report

Retail sales of motorized RVs dipped 15.2% in February compared to February 2010, Statistical Surveys Inc. (SSI) has reported, but SSI noted that unusual factors likely kept the actual sales figures below expectations.

The February sales total was lower than January’s and is explained by storms on both coasts and the Midwest, SSI said..

“It is our opinion that the decline in February was due more to the weather conditions rather than the market demand,” SSI noted in an explanatory note. “The first quarter number should provide a more complete picture of the retail demand.”

That being said, SSI reported Class A sales were down 11.4%, while Class C sales were off 21.3%.

Winnebago Industries Inc. was the overall leader with a 22% market share, followed by Thor Industries Inc. with a 14.9% share.

Winnebago led in Class A sales with a 21.4% share, just topping Tiffin Motorhomes Inc. with a 21.1% share.

Winnebago led in Class C sales with a 23.2% share, followed by Forest River Inc. with a 19.4% share. Forest River’s Coachmen division was third with a 16.7% share.

To subscribe to this or other SSI reports, contact Scott Stropkai, national RV sales manager, at (616) 281-9898 ext 128, or (616) 446-8179 (cell).

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