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SSI: Motorhome Sales Show 6.4% Dip in April

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June 14, 2011 by   Leave a Comment

Year-over-year motorhome sales edged down 6.4% in April, while registrations for the first four months showed a slight 0.9% decline, according to the latest report from Statistical Surveys Inc. (SSI).

Overall sales in the Class A category showed some signs of weakness in April, dropping 10.8%, but remained flat year-to-date, down just 0.3%.

Tiffin Motorhomes Inc. remained the Class A leader for the first four months with a 22% market share, just edging Winnebago Industries Inc., which posted a 19.7% market share. Thor Industries Inc. was No. 3 in sales, recording a 16.7% market share.

Class C sales were off 2.4% in April and dropped 2.8% for the first four months. Thor Industries Inc. was the leader year-to-date, holding a 24.9% market share, followed by Forest River Inc.’s Coachmen RV division (22%) and Winnebago (19%).

SSI noted that it has added the capacities to track RV’s that were sold as rental fleets.

To subscribe to this or other SSI reports, contact Scott Stropkai, national RV sales manager, at (616) 281-9898 ext 128, or (616) 446-8179 (cell).

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