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Starcraft Rolling Out New Units for Open House
Posted By RV Business On August 10, 2011 @ 11:23 am In Breaking News | No Comments
Starcraft RV will be showing new product Sept. 20–22 as part of the 4th annual Elkhart County RV Manufacturers’ Open House.
According to a press release, Starcraft will display units off of C.R. 6 on Ada Road in Elkhart from 9 a.m. to 6 p.m. all three days. The Topeka, Ind.-based towable builder is a subsidiary of Jayco Inc., headquartered in Middlebury.
Starcraft said it will be showcasing its 2012 products that encompass the company’s full towable lineup, including the new Starflyer series – the most basic camping trailer offered by Starcraft – to its affordable luxury Lexion fifth-wheels.
“We’re excited to host an open house to showcase our 2012 models for our current and future dealers,” said Starcraft National Sales Manager Brent Froman. “We feel this is our most exciting look and lineup yet and we’re eager to have it on display.”
Starcraft also plans to use the open house as a platform to introduce many exciting changes and brand new additions to its Travel Star line. These new products and upgrades have been designed “to enhance the Travel Star line’s consumer appeal and repositioning strategy” for the 2012 model year, according to the release.
Starcraft’s regional sales managers will be on-site during the open house hours Tuesday through Thursday to talk with dealers and attendees. “This open house will give us a chance to reconnect with our current dealers, connect with new ones and show them everything Starcraft has to offer for 2012,” said Froman.
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