Wausau, Wis.-based RV dealer King’s Campers recently appointed Janice Skidmore to the newly created position of marketing manager.
According to a press release, Skidmore will oversee all marketing initiatives for the company, including reaching previously unreached markets, improving e-mail marketing and developing new strategies for the sales, parts/accessories and service departments.
The press release stated that King’s Campers has continued to see growth, despite the current economic climate, and “the addition of this new position reflects a period of increased customer demand for both sales and service at King’s Campers.”
For the past four years, Skidmore has been working as King’s Campers brand manager and brings over 15 years of sales and marketing experience.
“I am very happy to a part of the King’s Campers team,” Skidmore stated. “This is a company I am truly proud to work for because we strive for customer service excellence at all levels. Working in this new capacity will allow me to utilize both my experience and love for camping to more effectively communicate King’s Campers vision to current and new markets year-round.”