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Louisville 2-Day Attendance Drops 6.1% from ’10

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December 1, 2011 by   Leave a Comment

Secretary Salazar cuts the ribbon to open the 49th National RV Trade Show with RVIA Chairman Gregg Fore (right) and RVIA President Richard Coon (left).

Cumulative attendance for the first two days of the 49th Annual National RV Trade Show totaled 8,022, down 522 or 6.1% from the 2010 show, according to figures from the host Recreation Vehicle Industry Association (RVIA).

“Overall numbers are down a little bit, but in talking to members it sounds like they are pleased and are having a successful show,” said Kevin Broom, media relations director for RVIA.

Broom noted that this year’s attendance figures extended a trend that has surfaced for the past few years as the number of dealer personnel dropped while the total number of dealerships represented gained. “We’ll have to go back and look at how many people dealers were sending before the economy turned,” Broom said. “But it makes sense that with dealers cutting back, they would send less people to the show.”

In the “buyers” category, which includes dealers, accessory stores, campground owners and warehouse distributors, attendance reached 3,196, down 288 or 8.3% from a year ago. A total of 1,632 dealerships attended during the first two days of the 2011 show, an increase of 28.2% from the three-day total of 1,273 the previous year.

Here’s a breakdown of the two-day, cumulative numbers, followed by the change from 2010 and percentage difference:

• RV dealers, 2,814, (-301), -9.7%.

• Accessory store, 263, (+19), +7.8%.

• Campground owners, 26, (-2), -7.1%.

• Warehouse distributors, 93, (-4), -4.1%.

Total Buyers, 3,196, (-288), -8.3%.

• Advertising press, 9, (-6), -40%.

• Editorial press, 43, (-10), -18.9%.

• Finance/guest, 109, (-7), -6%.

• Manufacturer/exhibitor, 1,697, (+93), +5.8%.

• Non-member manufacturers, 47, (+12), +34.3%.

• Supplier exhibitors, 2,167, (-205), -8.6%.

• Non-member suppliers, 371, (-92), -19.9%.

• Non-exhibiting member manufacturers, 10, (0), 0%.

• Non-exhibiting member suppliers, 185, (-7), -3.6%.

• Manufacturers’ agents, 26, (-10), -27.8%.

• U.S./Canadian association guests, 159, (+63), +65.6%.

• Non-U.S./Canadian association representatives/guests, 3, (-65), -95.6%

Total 8,022, (-522), -6.1%.

• Dealerships, 1,632, (+359), +28.2%.

• Accessory store, campground owner, warehouse distributor, 299, (+99), +49.5%

 

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