Distributor Stag-Parkway Inc. will be hosting its 2012 “Driving Success” Trade Show Jan. 16-18 at The Mirage in Las Vegas, boasting more than 100,000 square feet of exhibitor displays along with three days of networking opportunities and special events.
According to the Atlanta-based firm, the event will focus on delivering a “complete trade show experience” ranging from education to products to marketing and merchandising. Highlights include:
• Hundreds of New Products
• Model Store to inspire merchandising ideas
• Updated Web Tools
• Customer Acquisition and Retention Tools
The show will also feature RV University, which Stag-Parkway said “builds on the four pillars of a successful retail business.” The curriculum draws heavily on successful training programs used at chain and mass merchant retailers around the country and was developed exclusively for Stag-Parkway’s dealers.
Product seminars presented by key suppliers will focus on the features and benefits of new products, and give RV dealers tips and tools on closing the sale. Dealers will also learn how to merchandise new items from the pros.
Monday will feature a suppliers meeting at 4 p.m. and an opening reception at 6 p.m. The general session is scheduled for Tuesday at 8 a.m. Exhibits will be open 9 a.m. to 5 p.m. Tuesday and 8 a.m. to 5 p.m. Wednesday.