Prime Time Mfg. Increases January Market Share
Wakarusa, Ind.-based Prime Time Manufacturing, a division of Forest River Inc, moved up to the No. 6 retail position for all fifth-wheel brands, according to the January release of registration data from Statistical Surveys Inc., Grand Rapids, Mich.
“We introduced our first fifth-wheel, the Crusader, 18 months ago,” Chris Hermon, Prime Time vice president of sales, said in a press release. “To already achieve a level of sales success comparable to the best-selling brands in our industry is a tribute to the hard work of our incredible employees here at Prime Time and the outstanding efforts of our dealer partners across North America.”
Registration data shows that Prime Time fifth-wheels had a market share increase of 131% in January compared to the previous year. Prime Time travel trailers also recorded gains in January with a market share increase of 43%.
“We are excited about our continued growth with retail customers,” added Hermon. “Prime Time is quickly becoming a brand that is recognized for innovation, high value, quality and fabulous service after the sale. These qualities continue to create excellent long-term sales prospects for Prime Time and our dealers.”