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Thor Motor Coach Tops for MH Unit Sales in 2011

Posted By RVBusiness On March 15, 2012 @ 11:55 am In Breaking News | No Comments

Thor Motor Coach has been recognized as 2011’s top retailing brand of motorhomes in North America, according to Statistical Surveys Inc.

The company’s Class C motorhomes captured the No. 1 position in 2011 with a 24% market share while posting a 17.5% year-over-year increase. In addition, Thor Motor Coach’s gas-powered Class A sales held a 23.7% market share.

The company attributed its success to a “talented dealer network.”

“Reines RV and Thor Motor Coach have been partners for over 12 years,” said Lindsey Reines, owner of Reines RV in Manassa, Va. “Finding the right motorhome manufacturer was an important factor for our long term success as an RV dealership. Thor Motor Coach’s products have always been known as ‘the best value’ with a solid reputation for standing behind their motorhomes.”

Thor Motor Coach said that consumer focused programs such as “Gold Star Inspections” and “Concierge Connection” emphasize a commitment to quality driven products.

“You cannot be the top single brand retailer of motorhomes without partnering with great dealers,” said Jeff Kime, president of Thor Motor Coach. “These alliances are essential, allowing us to provide our customers a superior ownership experience.”

For more information on Thor Motor Coach motorhomes, visit http://ThorMotorCoach.com.

 

 

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