Newell Coach Partnering with Porsche Design
Miami, Oklahoma-based Newell Coach Corp., a manufacturer of custom luxury motor coaches, has once again called on Roland Heiler and Zell am See-based Porsche Design GmbH (a subsidiary of Porsche AG) to provide an inspirational new front and rear aspect for Newell’s 2013 model year coach.
The RVing Examiner reported that the tailor-made “refresh” features a dramatic front headlight bucket design and cathedral-style rear tail lights reminiscent of those found on a 1955 Packard. According to Karl Blade, Newell president and CEO, the first motorhome using this newly minted design has just rolled off the company’s production line. Blade – who described Porsche’s latest contribution as “very impressive” – is clearly a fan of the Austrian-based design house.
Newell Coach first incorporated Porsche design elements – including a molded-chrome trim – back in 2005 for their 2006 model year coach. The design work – Newell’s first major revamp in over 15 years – was undertaken at Porsche’s former Huntington Beach, Calif.-based design studio.
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