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‘RV Industry Week’ Not Feasible for Short-Term

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June 18, 2012 by   2 Comments

RVIA President Richard Coon

Recreation Vehicle Industry Association (RVIA) President Richard Coon told members during a Committee Week luncheon that an ad hoc committee’s exploration into combining the three industry shows into a potential “RV Industry Week” – an idea supported by many across the industry – has essentially been tabled, at least for now.

A major obstacle (see earlier posting) was presented by the Recreation Vehicle Dealers Association (RVDA), which stated that it was locked into the Rio All-Suite Hotel & Casino in Las Vegas through 2014 for its annual RV Dealers International Convention/Expo and Paris/Ballys for 2015. In a separate press release, RVIA said that it was moving to reschedule the Louisville Show to late September/early October pending further review by the ad hoc committee and a nod from the Kentucky Exposition Center concerning the proposed new dates.

During the luncheon, Coon elaborated on the thought process performed by the ad hoc committee as it examined options.

“You know there’s been lots of talk about combining RVDA and RVIA shows,” Coon told RVIA members at the June 12 event held at the Willard Intercontinental Hotel in Washington, D.C. “So what we did back in February is form an ad hoc show committee – a separate and broader group from the RVIA Show Committee. This group, made up of manufacturers, suppliers, associations and some dealers, looked at the possibility of combining all three shows – RVIA, RVDA and the Elkhart Open House in one location for a solid week in order to have something we’ve termed ‘RV Industry Week.’”

Coon noted that the committee also reviewed several other options, including relocating the National RV Trade Show from its long-time venue in Louisville, Ky. However, in looking at various facilities when it met in Indianapolis in February, it became clear to Coon and others that the facility would not work – despite the fact that it’s closer for manufacturers – because it’s simply not big enough.

The biggest Louisville Show in recent times at the Kentucky Exposition Center in Louisville in 2007 was 925,000 square feet and last year’s show was a resurgent 730,000 square feet while capacity is a bit over a million square feet. However, in Coon’s view, indoor facilities in Indianapolis (555,000 square feet) or Cleveland (626,000 square feet) simply did not offer enough space.

Considering that it would be an earlier show, outdoor sites were also considered for overflow purposes, but “nobody really wants to be the ones to exhibit outside,” according to Coon.

“So, we’re going to pull that ad hoc committee back together again and discuss this with them and we’re going to try to figure out if it makes any sense,” added Coon. “But I do think we have to face the fact that this industry has shrunk 30% in terms of manufacturing since 2007. Suppliers and dealers aren’t any better off. And the other thing we have to face is the fact that things are getting more and more expensive – from airline tickets to everything else.

“So, you know, what’s the value proposition of going to the shows? How much time have you got to spend? So, that really needs to be looked at hard and get the industry together and try to figure out what we can do.”

 

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Comments

2 Responses to “‘RV Industry Week’ Not Feasible for Short-Term”

  1. Bill S. on June 18th, 2012 3:10 pm

    If the largest manufacturers could some how find a way to get by without having to show just about EVERY floorplan in EVERY model line – OR – if some of the motorized guys could get by without tens of thousands of sq. ft. of “open space” in their displays – INDIANAPOLIS would be plenty big enough to house our industry show. You all know the displays I’m talking about…. from the big towable mfg.s who cram in ten floorplans of every model, to the motorized guys who have enough room in their displays to hold a flag football game. Let’s just limit the space a bit. Then everyone can participate and there will be plenty of room in Indy.

  2. Jim A on June 19th, 2012 1:32 pm

    No one ever seems to want to talk about the huge amount of INCOME shows bring to the sponsoring organization.
    That’s why they are Big,
    Big = More income
    Shows are a revenue source.
    Reduce the revenue and you would see shows that are practical and economical for the manufactureres and the attendees.
    Maybe the tails wagging the dog.
    And the owners of the shows, ie, the manufacturers and dealers need to take control of their dogs

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