Display Space Filling Up For ’12 Hershey Show
Display space is filling up for “America’s Largest RV Show,” set to run Sept. 10-16 at the Giant Center in Hershey, Pa.
As of Monday (July 9), organizers told RVBUSINESS.com that 45 manufacturers had signed on to display some 1,000 new models at the Hershey show and the list was still growing. The vendor count was 165 companies and space was virtually sold out.
“I expect to sell out shortly, as I am working with five manufacturers currently,” said Rebecca Lenington, executive vice president of the Pennsylvania RV and Camping Association (PRVCA), the show sponsor. “Manufacturer space is currently 5.59% over 2011 and booth vendor space is 8.7% over 2011 for a total of 5.75 percent over 2011.”
“We’re tickled pink,” added Heather Leach, marketing and education director. “If someone comes in at the last minute, we’ll find space for them. We’ll have to make space for them.”
Dealers get their first look during Industry Days Sept. 10-11, followed by the public Sept. 12-16. It’s a complete show, offering a look at new RVs as well as thousands of accessories, countless service providers and free educational seminars.