Lance to Receive DSI Award at Louisville Show
The Recreation Vehicle Dealers Association (RVDA) will honor Lancaster, Calif.-based Lance Camper Manufacturing Corp. along with 12 other manufacturers with its Quality Circle Award on Nov. 26, prior to opening of the National RV Trade Show in Louisville, Ky.
According to a press release, the honored brands had to receive at least 15 dealer responses and score 80% or above for overall dealer satisfaction in the Association’s 19th Annual Dealer Satisfaction Index (DSI) survey.
“We’re honored by the continued recognition by our dealers as represented by the DSI Award,” says Jack Cole, president of Lance Campers. “We continually strive to build an exceptional product – constantly challenging to best ourselves. And by incorporating dealer and consumer feedback, we seem to have a successful formula.”
In consideration of the DSI Award, the RVDA asks dealers to express their level of satisfaction on a number of factors that directly affect a high quality experience for the consumer.
The 19th Annual DSI survey was conducted between April and July 2012 with 461 dealers responding.