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Opening Day Attendance Down 7% in Louisville

Opening day attendance at the 50th Annual National Trade Show in Louisville, Ky., was off about 7% from Day 1 in 2011, according to preliminary, unaudited figures from the Recreation Vehicle Industry Association (RVIA).

The count among “total buyers,” which includes RV dealers, accessory store personnel, campground owners and warehouse distributors, was 2,541, down 221 or 8% from opening day last year.

The dealer drop-off was 206, which constituted the bulk of the total decline.

Total headcount was 6,710, down 487 or 7% from opening day in 2011.

Attendance was off in most categories. However, showing increases were the numbers of warehouse distributors (up 9%), editorial press (up 17%), non-member manufacturers (up 32%) and non-exhibiting member manufacturers (up 100%).


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