Tampa Show Attendees Reporting Robust Sales
Although attendance numbers haven’t been tabulated, reports from attendees at the Florida RV SuperShow Jan. 15-20 at the Florida State Fairground in Tampa indicate there was strong traffic and brisk sales.
“It was absolutely unbelievable,” said Mark Hollan, general manager of the Camping World store in New Port Richey, Fla., who reported selling 40 Itasca motorhomes from Winnebago Industries Inc. ”People have been staying on the sidelines and they have jumped in. I’ve been doing that show for 25 years and it’s the biggest show I’ve ever had and the deals are all solid.”
Dave Kelly, marketing director with the host Florida RV Trade Association (FRVTA) said attendance was good, although numbers won’t be tallied until later in the week.
”We’re knocking on last year’s numbers,” Kelly told RVBUSINESS.com.
Last year, the Florida RV SuperShow saw more than 54,000 people pass through its gates, which was reported as record attendance. Kelly said that show space was also up by double digit percentages this year compared to 2012. ”It shows to us the importance that the industry puts on this show,” Kelly said.
Jeff Rank, president of Forest River Inc. subsidiary Prime Time RV, said the company had ”record breaking” sales.
”Traffic was absolutely awesome,” Rank said. ”We were really, really pleased. What we were seeing down there was what we are seeing at all the shows we’ve attended. There is a high sense of optimism. Right now, our retail customer is in a pretty good mood.”
Sid Johnson, Jayco Inc. marketing director, said sales of both motorized and towable RVs in Tampa were the best since 2007. ”Our guys are saying attendance was much heavier than it was for the last two or three years at least,” Johnson said. ”It’s a little early to draw conclusions on how the year is going to go, but most of the shows our guys have been to so far have been pretty strong, pretty positive.”