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Fleetwood Initiates Key Organizational Moves
Posted By RVBusiness On March 4, 2013 @ 12:52 pm In Breaking News,News In Focus | No Comments
Decatur, Ind.-based motorhome builder Fleetwood RV Inc. recently announced a series of key organizational changes and additions to the Fleetwood RV and American Coach sales and product teams. According to a press release, these changes “support Fleetwood’s continued market expansion and product development.”
Kyle McCrary has been appointed to senior vice president of product planning and design. He will oversee all current and future product design for both Fleetwood RV and American Coach brands. This move formalizes the role of influence which McCrary already plays with the American Coach brand as it continues its resurgence in the marketplace. Product design will “play an increasingly vital role as the brand continues to expand and enhance its model lineup and offer some of the most luxurious motorhomes in the industry,” according to Fleetwood.
“Kyle has been instrumental in the success of the redesign and branding of the iconic American Coach brand,” stated John Draheim, president and CEO of Fleetwood RV. “His forward-thinking coupled with his 27 years of RV experience make him a great asset to our company. Kyle will be very influential in the ongoing product design innovations for all Fleetwood RV products.”
Additionally, Matt McQuown joins the company as director of sourcing, bringing over 20 years of procurement experience to the Fleetwood team. McQuown will apply his extensive supply chain and commodity expertise as he leads the strategic sourcing team and establishes processes. He will be based out of the Decatur manufacturing facility.
Other appointments include:
• Dave Denarola has been appointed director of sales, Western region and Lenny Razo is now director of sales for the Eastern region, equally focusing on Fleetwood RV and American Coach product lines. Both will report directly to Draheim and will handle strategic sales planning and management of all sales operations and activities for their respective sales regions.
• Tim Schulyer joins the American Coach sales team as a district sales manager, Eastern region, reporting directly to Razo. He will be responsible for the sales activities of the American Coach product line in all areas of the United States east of the Mississippi River and Eastern Canada. Schuyler brings a wealth of knowledge to his position with more than 15 years of RV industry experience, which includes holding positions at the retail level in sales and management.
• Jeff Gibson comes to Fleetwood RV as district manager to its Western region sales team. He brings a wealth of knowledge to his position with more than 20 years in the RV industry, including both wholesale and retail experience and in the rental segment. Gibson will be responsible for the sales activities in the key California and Mountain states area.
Draheim noted, “These organizational changes more closely align Fleetwood RV’s structure with our strategy and commitment to innovation, design and to provide a strong value proposition to our dealer network and retail customers.”
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