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SSI: Jan. Canadian Towable Sales Down 19.7%

Year-over-year Canadian retail sales of towable RVs decreased 19.7% in January, according to the latest report from Statistical Surveys Inc.

Results by segment showed:

• Sales in the travel trailer sector fell 2o.6% in January.

• Fifth-wheel sales declined 14.9% for the month.

• Folding camping trailer registrations were down 28.6% in January.

• Recreational park trailers sales retreated 37.5% for the month.

Thor Industries Inc. was the overall Canadian towables sales leader for the month with a 36.7% market share, followed by Forest River Inc. (17%) and Jayco Inc. (10.7%). Thor was also the leader in travel trailer sales in January with a 32.5% market share while Forest River was No. 2 with a 16.6% share, followed by Jayco with a 12.2% share.

Thor held a commanding lead in the Canadian fifth-wheel sector in January, capturing a 50.8% market share, with Forest River at No. 2 posting an 18.3% share followed by Palomino RV at 7.9%. Thor was also No. 1 in park model sales with a 60% share followed by Bridgeview Manufacturing and Superior Park Model with a 20% share.

Jayco led Canadian folding camping trailer sales for the month with a 40% market share while Columbia Northwest Inc./Aliner and Forest River each posted a 20% share.

To subscribe to this or other SSI reports, contact Scott Stropkai, national RV sales manager, at (616) 281-9898 ext. 128, or (616) 446-8179 (cell).

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