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SSI: Motorhomes Sales Rise 22.5% in January

Year-over-year motorhome registrations were up 22.5% in January, according to the latest report from Statistical Surveys Inc.

Thor Industries Inc. (23%) edged out Winnebago Industries Inc. (21.1%) for the No. 1 spot in January motorhome registrations, followed by Tiffin Motorhomes Inc. (11.5%) and Forest River Inc. (11.4%).

In the Class A category, January sales rose 24.7% compared with 2012. Winnebago led the category, posting a 22.9% market share, while Thor held a 20.9% share and Tiffin was No. 3 with an 17.8% share.

Class C sales grew 18.7% in January with Thor leading the category with a 26.8% market share, followed by Forest River (20.7%). Winnebago and Forest River’s Coachmen RV division tied for the No. 3 spot with a 17.9% share.

A small number of rental registrations, predominantly Class C sales, rose 8% in January.

To subscribe to this or other SSI reports, contact Scott Stropkai, national RV sales manager, at (616) 281-9898 ext 128, or (616) 446-8179 (cell).

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