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RVers Out in Force for Memorial Day Weekend
Posted By RVBusiness On May 22, 2013 @ 4:38 pm In Breaking News | No Comments
During the upcoming Memorial Day weekend, 5.8 million recreation vehicles will be on the road and in the nation’s more than 16,000 campgrounds, according to a new survey by the Recreation Vehicle Industry Association (RVIA) and Cvent. According to a press release, an estimated 14 million Americans will enjoy the holiday weekend in an RV.
Recreation vehicle owners will be on the road in a big way throughout the summer to enjoy time outdoors with family and friends. According to the new survey, 71% of RV owners intend to use their RVs more this summer than they did last year, and 21% will use theirs the same amount. Just five percent said they’ll use their RVs less.
“RVing is becoming more and more popular because it’s a convenient, comfortable and affordable way for families to spend quality time together and build memories that will last a lifetime,” said RVIA president Richard Coon. “RVs provide families with the ability to take whatever kind of vacation they want — and it won’t break the bank.”
One reason so many RVers will be on the road is the built-in cost savings of RV travel. A 2011 study by travel industry experts PKF Consulting found that a family of four can save 23% to 59% when they travel in their RV, even when factoring in purchase price, maintenance costs, and rising gas prices.
“More than nine million Americans own RVs because of the unmatched freedom and flexibility they provide when traveling,” said Coon. “RVers can adjust their plans to take a long road trip or a quick weekend getaway. What’s most important for RVers is the opportunity to spend quality time outdoors with loved ones.”
Emerging Trends in RV Usage
Approximately 19% of RV owners are engaging in “seasonal” or “destination” camping, according to the survey. Destination campers leave their RV parked at one location for the entire spring/summer (or longer) and travel back and forth to it using a family car.
Many families are taking shorter, more frequent getaways in their RVs to accommodate busy schedules. According to the survey, 72% of RVers plan to take more 1-4 day mini-vacations this spring/summer.
RV owners appreciate the control RVs offer in today’s travel climate. Unlike air travelers, RVers can bring anything they want on vacation — including pets. According to the survey, 64% of RV owners bring pets along on trips. Most RVers traveling with pets bring dogs (94 percent) and cats (10 percent). Others bring along pets such as birds, ferrets, snakes and horses. Three-fourths (76 percent) of survey respondents cited flexibility as a favorite benefit of RV ownership.
RV Market Continues to Grow
America’s wholesale recreation vehicle (RV) shipments shot up 11% in the first quarter of 2013, fueled by strong consumer response to the versatility, affordability and innovative designs of new models, according to market data collected by RVIA. Shipments for 2013 are expected to rise 7.5% from 2012.
According to the survey, 73% of current RV owners believe now is a good time to buy an RV because RVs are the best way to travel comfortably and conveniently (64 percent), and great deals now available (58%).
The online survey of 378 RV owners was conducted by RVIA and Cvent and has a margin of error of 4.7%.
Consumers can learn more about today’s RVs by visiting www.GoRVing.com.
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