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Buyers Responding to Residential Trend in RVs
Posted By RV Business On June 10, 2013 @ 9:19 am In Breaking News | No Comments
Recreational vehicles have evolved to offer more luxuries of home — from second bedrooms with bunks to full-scale, outdoor kitchens built into the side of the trailer.
The Press of Atlantic City reported that as the RV industry continues its rebound from its recession drop, residential amenities are becoming major drivers in the market, according to New Jersey dealers. Outdoor kitchens can include two-burner stoves, refrigerators, television sets, hot-and-cold running-water sinks and grills — all concealed until an outside compartment is flipped open.
“The latest big thing for the towable is an outside kitchen,” said Rick Whitney, the sales manager at White Horse RV Center, with locations in Galloway and Williamstown. “It wasn’t available three years ago at the most. Now they have full outside kitchens and entertainment centers.”
More of today’s RVs include features and options unconsidered decades ago — porcelain toilets instead of plastic, sleek frameless windows, solid wood cabinets and second bedrooms, lending them a more residential feel.
“Kids aren’t sleeping on the couch anymore,” Whitney said.
RVs with such amenities are becoming a large segment of the market — a shift from previous generations that started with entry-level units and gradually upgraded over the years, said John Worthington, marketing director for Driftwood RV Center in Dennis and Egg Harbor townships.
“It’s coming to be the biggest section. There are a lot of younger families getting into RVs. And it used to be you’d start, get a pop-up, then a bigger trailer. Now more families want the four bunks, the outdoor kitchen, they want everything in it,” he said. “It’s growing and it’s now pretty much the majority.”
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