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‘Rock My RV’ Injecting Life into Tired Coaches
Posted By RVBusiness On June 24, 2013 @ 10:58 am In Breaking News,News In Focus | 1 Comment
Recreational vehicles and heavy metal may seem like strange bedfellows, but Travel Channel’s “Rock My RV” with ageless rocker Bret Michaels manages to bridge this unusual gap.
It doesn’t hurt that Michaels, a hard-rock superstar who’s appeared in reality shows like the “The Celebrity Apprentice” and “Rock of Love,” knows a thing or two about RVs. As a child growing up, he traveled extensively with his family in their Winnebago and today spends much of the year in a self-styled custom coach.
Now, as the Travel Channel’s web publicity explains, Michaels “leads his handpicked, insanely talented design/build team in transforming ordinary RVs into the most outrageous, bad-ass, 21st-century mobile mansions on the road.”
The TV show, sponsored in part by Camping World Inc., airs Sundays at 9 p.m. EST and utilizes a weekly vehicle-transformation concept that keeps viewers “glued to their seats” by selecting a tired looking subject vehicle, discussing owners’ preferences and developing concepts as the crew gets to work. Along the way, the viewer gets a glimpse of behind-the-scenes custom building practices as well as some pop-up information about some of the products appearing on screen.
The most recent (6/23) episode featured the “Rock My RV” crew customizing a 1973 Mobilux motorhome for Bill Weber, a retired Navy Seal who today leads training missions for soldiers learning the art of tracking. Toward that end, Michaels and crew completely gut the motorhome, replacing the dash, cabinets, flooring and appliances.
The result is a mobile command center – complete with computer screens, surveillance cameras and a WiFi hotspot accessible by up to 15 users – that also features a cigar humidor, wine cooler and a thumb-print security safe. Outside, the rig is coated with a polyurethane protective coating by Line-X. And an exterior “cigar lounge” was added replete with an awning, outdoor leather folding chairs and TV that can be moved back indoors when the cigar smoke wanes.
While an RV giveaway has been incorporated into the show’s promotional material for which entries are due by July 15, other “rocked” vehicles during the season include “The Ultimate Party RV,” “The Epic Sausage Wagon” and “The Bigfoot Hunter.” For more details, log on to www.travelchannel.com.
– Kris Bunker
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