Camping World Inc. and Good Sam Enterprises Inc. announced the signing of an agreement to acquire Ace Fogdall RV, an existing RV dealership in Cedar Falls, Iowa, in the next 30 to 45 days.
According to a press release, plans are for the location to undergo a massive expansion to renovate into a larger facility including additional service bays, a new Camping World retail store and a state of the art collision center. Camping World currently has nearby Midwest area supercenters in Madison, Wis., Chicago, Council Bluffs, Iowa, and three locations in Missouri.
“We are pleased to begin the acquisition of Ace Fogdall RV and expand our market share throughout Iowa and the greater Midwest area,” said Marcus Lemonis, chairman and CEO of Camping World and Good Sam. “For over 50 years, the Fogdall family has proudly served the Cedar Falls area with top-notch service and the best products. Jim Fogdall is a pioneer in the RV industry and has been chairman of the board of the Recreational Vehicle Dealers Association and inducted into the RV/MH Hall of Fame. The Fogdall family’s achievements speak volumes of the legacy they have made in the community that we are proud to continue.”
The supercenter, officially named Camping World of Cedar Falls, is the second full-service location in Iowa and will offer a wide array of RV sales, service, collision, parts and accessories for the outdoor enthusiast. It will also feature motorhomes and towables from high profile manufacturers along with an array of products and accessories. Camping World also carries and creates its own private label lines of exclusive products for the RV, outdoor and home markets.
Lemonis continued, “We expect the Midwest market to allow us to broaden our customer reach, build upon our market leadership position in recreational vehicle sales, and make Camping World the leading retailer in the growing outdoor market.”
The new store in the Cedar Falls market will add to Camping World’s future growth plans and the company expects to soon announce several additional markets of expansion throughout the country. Camping World of Cedar Falls will also be adding additional positions for seasoned and professional RV sales associates, technicians, and retail support as the facility expands and is pleased to have the current employees at the Fogdall RV location join the Camping World staff.