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NMMA Taps Emerging Markets for Boat OEMs

The National Marine Manufacturers Association (NMMA) is touting three emerging markets as potential areas of export for boatbuilders. As reported by Sounding Trades Only, the group is offering members a chance to visit and exhibit at several shows at a discount.

The NMMA is working closely with organizers of the new International Boat Show and Festival scheduled for Oct. 17-20 in Sanya, Hainan, China. The group is also spearheading a U.S. pavilion March 22-24, 2014, at the Cartagena Boat Show in Colombia.

Because the Korean government has loosened regulations on marine recreational activities and yacht use — now actively supporting growth of a recreational boating industry — the NMMA plans to return with an even larger North American presence June 12-15, 2014, at the Korea International Boat Show in Seoul, South Korea.

The group is also still supporting a U.S. presence in mature markets, offering members a chance to exhibit Nov. 19-21 at the Marine Equipment Trade Show in Amsterdam; Oct. 2-6 at the 52nd Genoa Boat Show in Italy; and May 22-25, 2014, at the Sanctuary Cove International Boat Show in Queensland, Australia.


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