SSI: Canadian Towable Sales up 11.4% in May
Year-over-year Canadian retail sales of towable RVs grew 11.4% in May and were flat for the first five months, up 0.4%, according to the latest report from Statistical Surveys Inc. Results by segment showed:
• Sales in the travel trailer sector climbed 16.3% in May and 4.3% for the five months.
• Fifth-wheel sales edged up 2% for the month but declined 7.4% year-to-date.
• Folding camping trailer registrations fell 4.7% in May and 12.9% for the five months.
• The recreational park trailers segment fell 34.1% for the month and 34.5% year-to-date.
Thor Industries Inc. was the overall Canadian towables sales leader through May with a 35.5% market share, followed by Forest River Inc. (16.3%) and Jayco Inc. (15.9%).
Thor was also the leader in travel trailer sales year-to-date with a 34% market share while Jayco was No. 2 with a 17.4% share, followed by Forest River with a 15.2% share.
Thor held a commanding lead in the Canadian fifth-wheel sector through May, capturing a 48.6% market share, with Forest River at No. 2 posting a 16.9% share followed by Palomino RV at 10.1%. Thor was also No. 1 in park model sales with a 55.2% share followed by Forest River (14.7%) and General Coach (11.2%).
Jayco led the Canadian folding camping trailer sales for the five months with a 32.4% market share while Forest River posted a 31.5% share and Forest River’s Coachmen RV division held a 19.3% share.
To subscribe to this or other SSI reports, contact Scott Stropkai, national RV sales manager, at (616) 281-9898 ext. 128, or (616) 446-8179 (cell).