Elkhart, Ind.-based supplier Ultra-Fab Products Inc. has improved communication with its customers through the creation of a business page on Facebook, according to a press release.
“Customers can now connect and engage key executives and their staff members on this popular social networking site,” said Brian Allred, Ultra-Fab’s vice president sales and marketing.
With over 500 million users, and growing, Facebook is proving to be a helpful tool for RV businesses to use in order to educate and communicate with customers. Customers can easily access the Facebook site for Ultra-Fab Products via the company’s interactive website at www.ultra-fab.com. With the introduction of Facebook, customers can now interact with other customers, share their experiences and ask questions regarding their Ultra-Fab products.
“Our customers use social media every day to share and engage with other people on the Internet who share their same interests. Creating our own social network allows us to share educational information, promotional information and communicate more effectively with customers in the exact way they prefer to connect online,” Allred said.
Customers have the chance to discuss topics of their choice, as well as ask the company any questions that they may encounter. In addition, customers can write about their experiences with Ultra-Fab Products, giving other customers first-hand information. Currently, customers can find an array of topics easily available on the company’s Facebook page.
Allred said, “Within the first few weeks after unveiling our Facebook page, we have over 1,000 followers. We are encouraged by the positive feedback we are getting from our friends and customers and looking forward to engaging with many more in the future.”