MCD Grows Capacity as Part of Expansion Plan
Responding to increased sales during the past year, shade supplier MCD Innovations is expanding its production capacity. According to a press release, the move is part of the McKinney, Texas-based firm’s 2013-2014 Strategic Expansion Plan that will also position MCD for future growth.
The comprehensive plan calls for a significant investment in additional leading-edge manufacturing equipment, more than doubling its engineering group, making significant additions to its production management team and enlarging its production footprint size. When the current plan is fully implemented over the next six months, MCD will have expanded its production capacity four-fold.
“MCD will increase its overall production capacity by some 400% over the next six months,” said Senior RV Market Manager Travis Townsley. “The newest RV product line from MCD, the Gold Series Shade System introduced in 2012, has been wildly accepted by OEMs across the country. The first six months that the product line was on the market were great, but sales over the past six months have been absolutely phenomenal. The expansion of our production capacity will allow us to continue to meet and exceed the increased demand from OEMs, dealers, and retail customers for the Gold Series products as well as our market-leading American Duo Series day/night roller shade line.”
Townsley said that MCD is heavily investing in resources to strategically grow the business, especially in research and innovation for both the RV and commercial markets.
“Developing and leading the market through innovation has been the hallmark of our success,” he said. “We will maintain our position as the acknowledged leading supplier of day/night roller shades to the RV and commercial markets we serve.”