The UVS Junction LLC development team has created targeted search options for its software, according to a press release.
“When we installed our Heat Map software, we learned so much,” said Director Angie Cellucci. “We were able to profile web visitors and learn their behavior. With that it was clear that globally we saw voids in behavior. We also were able to capture hot spots. We immediately took action to give our clients the best tools ever based on results.”
UVS Junction determined that consumers were clicking consistently on specialty options versus keying on specific manufacturers. In response, UVS Junction’s software now offers dealers “targeted icons.”
“The beauty of how we built this is that one piece of inventory can have multiple options,” Cellucci said. “Let’s just say one unit is a bunkhouse with rear living, a bath and a half, includes an outside kitchen and is a luxury trailer that is five years old. With a simple click our clients can now attach one piece of inventory to multiple categories.”
She added, “Our icons are exclusive to UVS and we’ve already created two complete sets.”
To view an example of UVS Junction’s targeted icons clikc here.