Boat Sales Garner Robust Gains During August
For the second month in a row, new boat sales rose by double-digit percentages in the main powerboat segments and industrywide, helping builders continue a recovery from the effects of a cold, wet spring.
Soundings Trade Only reported that led by aluminum pontoon and fishing boats and outboard fiberglass boats, sales in the main segments rose 11.8% in August, or 769 boats, to 7,286, from the same month in 2012 in 26 early-reporting states representing about 60% of the U.S. market, according to figures compiled by Statistical Surveys Inc.
Statistical Surveys National Marine Sales Manager Ryan Kloppe said the August report is further evidence of a boating season that bloomed late because summer weather was slow to arrive in many parts of the country.
“With no spring, people who wanted to buy a boat waited until it got warm and then went out and bought one,” he said.
Industrywide sales in the 26 states totaled 12,732, an increase of 12.8%, or 1,445 boats, from August 2012. Warm-weather states Florida and Texas were the best performers, reporting 1,989 and 1,977 sales, respectively, but Michigan ranked third with 922.
“Those are great numbers for the month of August for Michigan,” Kloppe said. “It’s a great boating state.”
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