Genesis Hiring McCormick to Expand Business

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October 31, 2013 by   Comments Off on Genesis Hiring McCormick to Expand Business

Genesis Products Inc. announced that Braden McCormick has joined the management team to expand the company’s offerings in the RV industry and continue its diversification into other industries.

According to a press release, he brings a wealth of experience within the RV industry, having spent the last 11 years at United Shade where he was instrumental in accelerating the growth of the company. Braden assumes the role of vice president of business development and will partner with President and CEO Jon Wenger to identify and implement new avenues for growth.

“This is an exciting time be at Genesis as Jon looks to the future of the company,” said McCormick. “I am fortunate to be joining an incredible team of people who are committed to growing Genesis and making this a great place to work.”

Wenger noted, “Braden’s experience and industry knowledge will make an immediate impact and is a key addition to the Genesis team. There are many new opportunities on our horizon. Doing the due diligence to make the right choices and then execute on those choices will be critical. I am confident that Braden’s background in product and customer development along with our shared vision for the company will lead to great outcomes.”

McCormick previously served as the president of United Shade, a division of Dicor Corp., and was a member of the original group that purchased the company from Patrick Industries in 2002. Prior to his tenure at United Shade Braden spent six years in the machine tool industry with a company based out of Indianapolis.

He holds a bachelor’s in communication from Miami University and lives in Bristol, Ind.


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