SSI: Canadian Towable Sales Up 7.1% For Sept.
Year-over-year Canadian retail sales of towable RVs rose 7.1% in September, while registrations for the first nine months were up 4%. According to the latest report from Statistical Surveys Inc., results by segment showed:
• Sales in the travel trailer sector grew 10% in September and 7.8% for the nine months.
• Fifth-wheel sales increased 5.3% for the month, but fell 3.5% year-to-date.
• Folding camping trailer registrations fell 9.5% in September and 9.9% for the nine months.
• The recreational park trailers segment fell 38.6% for the month and 8.5% year-to-date.
Thor Industries Inc. was the overall Canadian towables sales leader through September with a 35.6% market share, followed by Forest River Inc. (16.2%) and Jayco Inc. (15.7%). The Forest River Group, which includes the company’s towable building divisions in a “consolidated” report by Statistical Surveys, earned a 31.7% share for August.
Thor was also the leader in travel trailer sales year-to-date with a 34% market share while Jayco was No. 2 with a 17.4% share and Forest River held a 15% share.
Thor held a commanding lead in the Canadian fifth-wheel sector through August, capturing a 49% market share, with Forest River at No. 2 posting a 17% share followed by Forest River’s Palomino RV division at 9.3%. Thor was also No. 1 in park model sales with a 45.5% market share, General Coach was No. 2 (22.1%) and Forest River third (17.4%).
Forest River led the Canadian folding camping trailer sales for the nine months with a 31.4% market share while Jayco posted a 31.2% share and Forest River’s Coachmen RV division held a 21.4% share.
To subscribe to this or other SSI reports, contact Scott Stropkai, national RV sales manager, at (616) 281-9898 ext. 128, or (616) 446-8179 (cell).