Louisville Complements September Open House

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December 5, 2013 by   1 Comment

RVs on display at Louisville Show

There has been some question the last few years about attendance at the Recreational Vehicle Industry Association’s (RVIA) National RV Trade Show. But, according to a report in the Elkhart (Ind.) Truth, many say the Louisville Show remains vital no matter what the numbers say.

The emergence of northern Elkhart RV Open House in September has raised questions of how the two shows will coexist as both develop and change.

Bob Martin, CEO of Thor Industries Inc., said he hadn’t received any sales or attendance numbers as of Wednesday (Dec. 4) afternoon but agreed that the Louisville show is no longer the big selling event for Thor’s companies that it was in the past.

“Dealers have started to buy a little bit more at the Open House, for us,” Martin said.

That doesn’t mean the event doesn’t serve a purpose, however. Louisville still provides a good chance for traffic and exposure.

“Actually, it’s been very positive so far,” Martin said. “Yesterday was very busy. I think Louisville may be a bigger show for some of the smaller manufacturers.”

And though many dealers may have already made purchases prior to the show, a strong market still has them looking for more product.

“Overall, dealers have been very optimistic,” Martin said. “They’re happy with where their inventory is at and very happy as they look at the year to come.”

Forest River Inc. General Manager and RVIA Chairman Doug Gaeddert sees the two shows interacting together to actually make things easier on the industry.

“The Open House was obviously awesome; Louisville is a beautiful follow-up to that Open House week,” Gaeddert said.

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One Response to “Louisville Complements September Open House”

  1. Kevin | InteractRV on December 5th, 2013 4:58 pm

    As a supplier/vendor in the RV industry that is interested in BOTH the RV Dealership AND the products we are working diligently to help them sell, having access to both the folks selling and the product itself is paramount for equipping us to effectively assist getting the product in the consumers hands.

    Louisville is the perfect environment for that.