Top Names ‘Louisville Grand Prize’ Winner

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December 12, 2013 by   Comments Off on Names ‘Louisville Grand Prize’ Winner announced that Jerry Roach, sales manager at McDowell RV, North Branch, Mich., is the winner of its Louisville 2013 Grand Prize – a $10,000 “fully equipped” digital advertising package.

According to a press release, McDowell RV carries approximately 150 units in inventory and will receive a digital ad package containing: unlimited dealer classified ad listings; ad exposure upgrades; RV detail page ads; and display/banner ad impressions.

Over the course of the next year, Roach will be working closely with Chris Mapson,’s RV sales maximization specialist, to optimize McDowell RV’s listings and ensure maximum sales potential is reached.

“We’re looking forward to getting McDowell RV up and running on,” says Mapson. “We have a number of very effective digital advertising strategies we’ll share with Jerry that will help their listings generate the highest possible volume of Internet leads, phone-ins and lot walk-in visitors as well.”

Shawn Friesen, senior vice president of, added, “Congratulations to Jerry and McDowell RV. We are excited to offer this prize package, knowing that last year’s winner of a similar prize, enjoyed hundreds and hundreds of quality leads. We trust the same will be the case for McDowell RV as well.”

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