SSI: Oct. Coach Sales Rise 42%; C’s Gain 62.5%

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December 12, 2013 by   Comments Off on SSI: Oct. Coach Sales Rise 42%; C’s Gain 62.5%

Year-over-year motorhome registrations soared 41.6% in October while sales for the 10 months increased 34.6%, according to the latest report from Statistical Surveys Inc. (SSI).

Thor Industries Inc. held the No. 1 spot in year-to-date motorhome registrations with a 23.7% market share followed by Winnebago Industries Inc. (19%), Forest River Inc. (13.7%) and Forest River’s Coachmen RV division (11.4%). The Forest River Group, which includes Coachmen in a “consolidated” report by Statistical Surveys, was the leader through October with a 25.3% share.

In the Class A category, October sales climbed 29.4% compared with 2012 and were up 31.4% for the 10 months. Thor led the sector through October, posting a 21.7% market share and edging Winnebago (20.7%). Tiffin Motorhomes Inc. was No. 3, capturing a 17.1% share, while Fleetwood RV Inc. garnered a 12.5% share.

Class C sales surged 62.5% for the month and 38.5% year-to-date. Thor led the category for the 10 months with a 26.1% market share, followed by Forest River (18.9%), Coachmen (17.8%) and Winnebago (16.9%).

To subscribe to this or other SSI reports, contact Scott Stropkai, national RV sales manager, at (616) 281-9898 ext. 128, or (616) 446-8179 (cell).


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